Kleenex Cleanup

In this video, Greenpeace activists annoy a Kleenex commercial film crew.

The Kleenex campaign Greenpeace is manipulating here, is distasteful on many levels. Asking people to tell personal stories which drive them to tears on camera in exchange for 200 Dollars if ad execs find it worthy enough to use in their million dollar tissue marketing campaign is, well, as gross as a snotty, slimey, used Kleenex brand tissue.

I am not sure how effective this action was in the tradition of Greenpeace 'direct action' but I like that they can piggy-back off of an expensive ad campaign to make a little YouTube video and promote their cause for free.