The problem with advertsing...

This disturbing bit of poorly planned advertising showed up in the Richmond Times-Dispatch this past Sunday. It's the front page of a "4-page pull-away tribute" to the victims of the Virginia Tech massacre subtitled "Remembering the victims". But thanks to the additional sticker ad, they're apparently remembering to get Toasted Cheesesteaks at Wawa afterwards. Yeah, that'll make a nice keepsake for the friends and families of the victims.